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FOR IMMEDIATE RELEASE

Toone Emcees 2004 Gem Awards For Marketing Excellence

PROVIDENCE, RI (May 20, 2004) - Last night, the Rhode Island Chapter of the American Marketing Association (RIAMA) held the organization's 3rd Annual GEM Awards, which honored area businesses for excellence in marketing. The ceremony was emceed by Jennifer Toone, president of In Toone Communication who is currently serving as president of RIAMA.

This year, RIAMA received nearly double the amount of marketing campaign submissions this year from some of the most successful organizations in Rhode Island, including: Cox Communications; CVS Pharmacy; BankNewport; The Preservation Society of Newport County; Unicom; Lifespan; and Bank Rhode Island, to name a few. Nearly 100 of the State's best marketers will be in attendance.

Presenting the awards were special guests, Nick, Ron and Pete Cardi of Cardi's furniture, whom RIAMA named "Marketers of the Year." (www.cardisfurniture.com) The 2004 GEM Awards were sponsored by Providence Business News, which also received a GEM for excellence in marketing. (www.pbn.com)

About RIAMA
RIAMA has more than 100 local members and is the only professional organization that provides direct benefits to marketing professionals in both business and education, and serves all levels of marketing practitioners, educators and students. (www.riama.org)

Nationally, the American Marketing Association is the largest and most comprehensive professional society for marketers, consisting of nearly 45,000 members in 100 countries and 400 chapters throughout North America. (www.marketingpower.com) Founded in 1937 as a professional not-for-profit organization for marketers, the purpose of the AMA is to promote education and assist in the personal and professional career development among marketing professionals, and to advance the science and ethical practice of marketing disciplines.

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Editorial Contact:
Jennifer Toone, In Toone Communication
401-861-5052
jtoone@intoone.com


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